Tuesday, February 28, 2012

The Importance of Home Staging in Fargo Moorhead's Competitive Real Estate Market!



In today’s competitive real estate market, a great looking and staged home can give a seller a leg up on their competition. With the over-saturation of home inventory on the market and the influx of new properties coming to market this year because of foreclosures, it has become even more important to have a strategy to set one’s home apart from its nearby competition. Hiring an experienced staging company may be the move that ultimately sells your home in the shortest time and at the highest price.

Staging has become such a hot button these days that some sellers are now hiring a home stager before a Realtor. This demonstrates a trend where how your home looks is becoming as important as the real estate agent you hire.

Research demonstrates that homes that are staged sell faster and at higher prices than homes that aren’t staged. So, hiring the right stager who has the right design vision for your home and a Realtor that targets the right price point will continue to be the biggest factors in selling one’s home.

I’m frequently asked how to find the right stager for a particular seller. The answer depends on what the seller can afford to spend on their house staging design and how quickly they are looking to sell.

The more a home is staged has an impact on buyers who walk through the home, and some are better at visualizing than others if space is left empty. A vacant home has a colder and less personal feel and appeal to a potential buyer than a home that has furniture and accessories appropriately placed by a home staging designer.

I’m frequently asked how to find the right stager for a particular seller. The answer depends on what the seller can afford to spend on their house staging design and how quickly they are looking to sell.

The more a home is staged has an impact on buyers who walk through the home and some are better at visualizing than others if space is left empty. A vacant home has a colder and less personal feel and appeal to a potential buyer than a home that has furniture and accessories appropriately placed by a home staging designer.

Additionally, more and more sellers are hiring stagers to redesign and help work with them moving around their existing furniture and accessories.  This is known as occupied home staging where the stager doesn’t need to bring in additional furniture and will work with the seller’s existing personals. This is an affordable way of touching up the current property with a designer’s minor personal vision.

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